PAKISTAN TACKLES SMS SPAM

PTA issued this warning in local newspapers . I see two good things here: First,the action to move agains the unwantedtext messagesand a where people can call to register their concerns. Second, the ad copy is mostly written in urdu terms, avoidingunnecessary English terms about which we complained rlier. But note how Telenor becomes “Telenor”as written here.



Good start but this will require more work by PTA to clarify the “ of conduct” for sending sms. I hope that soon we will see some more information on PTA site about this initiative.